High-converting landing pages are essential to fuel your inbound marketing strategy. They are not only a significant lead generation tool, but also help in strengthening your brand image. Designing captivating landing pages is also vital to beat the cut-throat competition that your business faces today. You can’t afford to ignore the challenges of the continually … [Read more...] about 5 Landing Page Mistakes That Affect Your Conversion Rate
Archives for February 2019
Benefits of Automating Expense Management With an HRMS
An untold truth about HRs is that all efforts put in from finding the right candidate, interviewing them, selecting, onboarding and finally handling their separation costs money. Hence, it becomes an additional responsibility of the HR to always go the extra mile to find the right candidate for the company who will be a part of the company for a long run and … [Read more...] about Benefits of Automating Expense Management With an HRMS
Defining & Presenting the Right KPIs
Key performance indicators (KPIs) are metrics that measure how successful your company is at accomplishing a goal or objective. They are the strongest indicator of whether or not your business is successful. The challenge is knowing which metrics are the most effective for achieving your goals, as well as how to present those metrics to the key stakeholders in … [Read more...] about Defining & Presenting the Right KPIs
Why Your Business is Failing to Motivate its Workforce
Providing your team with the right environment to help keep them motivated is the responsibility of every business. Sure, businesses expect their workforce to do their bit when it comes to their own attitude and enthusiasm, but as the employer there’s a lot that you can do to help nurture this. Office … [Read more...] about Why Your Business is Failing to Motivate its Workforce