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Why Mental Health Is So Important for Success of a Business

Susan Ranford
December 21, 2022

It is estimated that one out of every five American adults experience some form of mental illness in a given year. So, this means that at any given point, it is likely that close to 20% of the workforce experiences some form of mental illness. With such a large number of people who have a…

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Steps In Creating an Excellent Company Culture

Susan Ranford
September 24, 2022

Work culture is the way things function every day in an organization. It encompasses the behaviors and beliefs of the staff.  A company’s work culture affects how people behave in a company and how they treat customers. It can strengthen or weaken its organizational structure.  For an organization to succeed, it is important to create…

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Understanding Predictive Index Test Scores

Susan Ranford
June 29, 2022

Baffled by your Predictive Index Test score results?  In this article, we will shed light on the test result of the two common Predictive Index Tests: the Predictive Index Cognitive Assessment and the Predictive Index Behavioral Assessment.  What Is The PI Cognitive Assessment? The Predictive Index (PI) Cognitive Assessment is a 12-minute timed cognitive test…

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4 Ways Small Businesses Can Entice Entry-Level Employees

Susan Ranford
April 12, 2021

Recruiting is a challenge for small businesses, particularly those that compete with enterprise for talent.   According to Inc., competing with bigger companies is one of the top four recruiting challenges a small business faces. That challenge becomes even more daunting when seeking candidates for entry-level positions.  Due to the nature of these lower-level positions, plus the stigma of working for a small company, it can be…

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The Essential Guide to Budgeting and Business Planning For Entrepreneurs

Grace Frenson
February 18, 2021

While running any business getting bogged down is very easy in your daily problems making you forget the ultimate goal. Nonetheless successful and rich businesses take time to manage and to create budgets, monitor performance and finance regularly, review and prepare business plans. Any planning that is well structured can be the difference that you have…

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How to Create a Successful Creative Experiential Marketing Campaign

Susan Ranford
May 29, 2020

If you want to have a significant impact on your intended audience, then experiential marketing can help with your creative and marketing efforts. From pop-up shops to interactive performances, there are hundreds of ways to make your marketing experiential.  Creative experiential marketing is considered by many marketing gurus to be a subset of experiential marketing.…

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Recent Posts

  • Why Mental Health Is So Important for Success of a Business
  • How Employers Can Bring More Confidence To Their Team
  • Steps In Creating an Excellent Company Culture
  • Understanding Predictive Index Test Scores
  • 4 Ways Small Businesses Can Entice Entry-Level Employees

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